On Tuesday, June 30, 2026, PepsiCo India officially commenced operations at its new, state-of-the-art flavor manufacturing facility in Ujjain, Madhya Pradesh, backed by a capital expenditure of ₹1,266 crore.
The Ujjain plant represents the first major milestone of PepsiCo’s ₹5,700-crore investment pipeline through 2030, which the multinational formalized earlier in May.
Strategic Executive Alignment
The virtual inauguration was led by state leadership alongside PepsiCo’s global supply chain and regional leadership teams:
- Dr. Mohan Yadav, Chief Minister of Madhya Pradesh
- Eugene Willemsen, CEO of International Beverages, PepsiCo
- Jagrut Kotecha, CEO of India and South Asia, PepsiCo
- Even Norton, GM and Senior Vice President, PepsiCo Global Concentrate Solutions
Facility Specs & Infrastructure Blueprint
| Parameter | Specifications |
| Total Investment | ₹1,266 crore |
| Site Area | 22 acres |
| Global Standing | PepsiCo’s 9th global concentrate plant (and 2nd in India, complementing Channo, Punjab) |
| Core Output | High-concentration beverage bases and flavor formulations for PepsiCo’s liquid portfolio (Pepsi, Mirinda, 7UP, Mountain Dew) |
| Employment Impact | ~500 direct and indirect specialized jobs |
The “In India, For India” Multi-Tiered Strategy
This facility shifts PepsiCo’s operational layout across three distinct areas:
┌────────────────────────────────────────┐
│ Ujjain Concentrate Hub │
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[State Agro-Footprint] [Supply Chain De-risking] [Ancillary Multiplication]
Deepens ties with 2,000+ MP Secures an independent domestic Catalyzes local packaging,
contract potato farmers. source for complex liquid bases. logistics, and raw material MSMEs.
- Supply Chain De-risking: Flavor and concentrate manufacturing is the highest-margin, most tightly guarded segment of the beverage supply chain. Moving its second domestic concentrate node into Central India reduces dependencies on long-distance interstate transit, ensuring a reliable, centralized source of syrup bases for bottling plants nationwide.
- Synergy with Agro-Operations: PepsiCo already maintains deep economic roots in Madhya Pradesh, running a collaborative farming network with more than 2,000 local farmers to sustainably source specialized, chip-grade potatoes for its Lay’s portfolio. This factory cements the corporate-state alliance further.
- Industrial Multiplier Effect: Beyond the 500 tech roles on the factory floor, the capital injection acts as an economic anchor for Ujjain. It creates an immediate demand pipeline for high-grade ancillary industries, including industrial packaging, freight logistics, and specialized chemical-grade process suppliers.
Sustainability & Resource-Efficiency Metrics
Built to match global environmental mandates, the Ujjain site operates on a zero-fossil-fuel footprint for power and strict water neutrality goals:
- Green Power Grid: The entire facility operates on 100% renewable electricity drawn from regional clean generation projects.
- Zero Liquid Discharge (ZLD): Incorporates advanced mechanical vapor recompression and closed-loop filtration, ensuring no untreated industrial process water escapes the plant boundaries.
- 100% Net-Water Positive Target: PepsiCo has committed to a complete 100% water replenishment mandate, deploying aggressive community-level rainwater harvesting, check-dam restoration, and agricultural water-saving interventions across the Ujjain catchment zone to recharge more water than the plant consumes.
“This facility brings together the best of PepsiCo’s global capabilities in manufacturing, technology, and sustainability… contributing positively to the local economy and creating lasting value across the state ecosystem.” — Eugene Willemsen, CEO, International Beverages, PepsiCo.
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